Your infrastructure is monitored.
Your business processes aren't.
ProcVue builds a living map of how requests actually flow through your distributed system — automatically, from your existing OpenTelemetry traces. See every path, every branch, every bottleneck. In business terms, not span IDs.
Built by engineers who run payment processing at scale. Backed by years of production experience with state machines, event-driven architectures, and ClickHouse analytics.
You have Grafana for metrics. Sentry for errors.
What do you have for business flows?
The blind spot
Your payment went from "pending" to... where? A transaction fails at step 3 of 5, and you grep through logs across 4 microservices to find why. Your CTO asks "what percentage of orders go through the new fulfillment path?" and nobody can answer without writing a SQL query.
The homegrown dashboard
Every team builds their own internal tool eventually — a Grafana dashboard here, a SQL query there, a Slack bot that pings when something gets stuck. It works until it doesn't. Nobody maintains it. Nobody trusts it. And it never shows the full picture.
The orchestrator lock-in
Temporal and Camunda give you visibility — but only if you orchestrate through them. Celonis gives you process mining — but costs $100k/year and is built for SAP, not microservices. You shouldn't have to rewrite your architecture to see what's happening in it.
The trace gap
Raw traces are made for developers debugging a single request. Business stakeholders can't read flame graphs. There's no tool that aggregates thousands of traces into a process map that both engineers and managers can understand. Until now.
From traces to business insight. Automatically.
Flow Topology
ProcVue analyzes your traces and automatically builds a map of how requests flow through your system. Not a static service graph — a living process diagram showing every path, every branch point, every convergence. Percentage labels show traffic distribution. Color indicates health.
Two paths to insight. Zero architecture changes.
Path 1: Auto-discovery from OTel traces
Already have OTel traces? Add ProcVue as another exporter. Your existing setup stays untouched.
Path 2: SDK for explicit business events
For teams that want precise control: fire business events from your code.
# Add ProcVue as an OTel exporter — done.
# procvue-collector.yaml
receivers:
otlp:
protocols:
grpc:
endpoint: 0.0.0.0:4317
exporters:
procvue:
endpoint: https://ingest.procvue.com
project_key: "your-project-key"
pipelines:
traces:
receivers: [otlp]
exporters: [procvue, jaeger] # keep your existing exportersimport { ProcVue } from '@procvue/sdk';
ProcVue.init({ dsn: 'https://ingest.procvue.com/your-project' });
ProcVue.transition({
entity: 'payment',
id: 'pay_abc123',
state: 'authorized',
from: 'pending',
event: 'PROVIDER_APPROVED',
meta: { provider: 'stripe', amount: 4200 },
});Your traces speak services. Your business speaks processes.
ProcVue's DSL lets you bridge the gap. Group low-level spans into business blocks. Collapse internal complexity.
# procvue-mapping.yaml
blocks:
payment_authorization:
name: "Payment Authorization"
includes:
- service: fraud-check-service
- service: risk-scoring-service
- service: payment-gateway
span_name: "authorize*"
collapse: true # show as single node by default
kyc_verification:
name: "KYC Verification"
includes:
- service: kyc-service
- service: document-service
- service: sanctions-screening
sla: 30s # alert if this block takes longerRaw spans (engineer view)
Business blocks (everyone view)
Built for systems where process visibility saves money.
Payments & Fintech
Track operations through auth → capture → settle → reconcile. See where declines spike, which providers are slow, which retry paths recover revenue. Compliance audit trail out of the box.
E-commerce & Marketplaces
Order lifecycle from cart to delivery. Spot fulfillment bottlenecks, return rate patterns, stuck orders before customers complain.
Insurance & Claims
Claims processing from submission to payout. SLA monitoring per stage. Regulatory compliance: verify every claim passed fraud screening and manual review.
SaaS & Onboarding
Multi-step signup flows, trial-to-paid conversion paths, feature activation funnels. Unlike product analytics, ProcVue tracks server-side state — not just frontend clicks.
How it's different
| ProcVue | Jaeger/Zipkin | SigNoz | Datadog | Celonis | Camunda | |
|---|---|---|---|---|---|---|
| Auto-builds process map | ✓ from traces | ✗ | ✗ | Partial | ✓ from logs | ✗ |
| Business block mapping | ✓ DSL/config | ✗ | ✗ | ✗ | ✓ | Built-in |
| Branch % distribution | ✓ | ✗ | ✓ per funnel | ✗ | ✓ | Partial |
| Entity drill-down to trace | ✓ | ✓ | ✓ | ✓ | ✗ | ✓ |
| Anomaly detection | ✓ | ✗ | ✗ | ✓ infra | ✓ | ✗ |
| Works with any stack | ✓ | ✓ | ✓ | ✓ | ✗ | ✗ |
| Real-time | ✓ | ✓ | ✓ | ✓ | ✗ batch | ✓ |
| Cost (team of 10) | Free–$200 | Free | Free–$199 | $1000+ | $100k+ | Free–$$ |
The industry sees the gap. We're filling it.
Launched Trace Funnels in 2025 — the first product analytics-style funnel analysis for distributed traces. It validates the need, but requires manual setup and doesn't build the full process map.
"There are no lightweight solutions for visualizing end-to-end processes in microservices."
Start free. Scale as you grow.
Open Source
Self-hosted. Your data stays on your network.
- ProcVue server + ClickHouse
- Unlimited entities
- Full flow topology
- Entity inspector
- Basic alerting
- Community support
Cloud
Managed hosting. Free tier for small teams.
- Everything in Open Source
- Managed infrastructure
- Advanced anomaly detection
- Team collaboration
- SSO integration
- Slack & PagerDuty alerts
Enterprise
Dedicated instance with SLA.
- Everything in Cloud
- Dedicated instance
- 99.9% SLA
- SOC 2 compliance exports
- Custom business mapping consulting
- Architecture advisory
Stop grepping. Start seeing.
We're building ProcVue for engineers who are tired of building internal process dashboards. Join the waitlist to get early access and shape the product.